Презентация по английскому языку на тему "Проблемы современной модной индустрии", Starlight 10

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The problems of modern fashion industry
Performed: Berezina Irina
Vladimirovna
School 30 ,
Balashikha, 2022

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Image is the general opinion most people have of a company or product. Brand image is the opinion people have of a brand.

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Marketing experts work hard to create brands and promote the brand image through advertising campaigns.

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The image of the brand has to appeal to the target market.

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The high cost of fashion shows is worth every dollar to the industry

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Fashion shows may be expensive, but the idea is to create a buzz

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The true capital of fashion is Paris or New-York?

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Advertising campaigns don’t just sell products. They sell a lifestyle.

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Fashion houses, such as Versace and Yves Saint Laurent, are choosing celebrities for their advertising campaigns

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Newspapers are more interested in what film stars wear to the Oscar (Academy Awards) than in fashion shows

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The adventures of Loss leader in Fashion industry

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People expect luxury goods to last longer than other goods, but they expect to buy the newest style for less.
 

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The fashion world invests a huge amount of money on fashion shows which promote their label or logo

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Comparison
(сравнение)
English
Scottish
Welsh
Irish
Russian

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Thank you for your
attention !